The Top Ten: Is Your Website a Maze or a Welcome Mat? (Part 3 of 5)

5. Intuitive Navigation: Don't Make Them Think

Your website's menu should be so obvious that your grandmother could find what she needs without asking for help.

What's "obvious" to you as a business owner might be confusing jargon to a new visitor.

Creating a truly intuitive navigation requires stepping outside your own perspective.

6. Clear Calls-to-Action (CTAs): The Gentle Nudge

A visitor arrives on a page. They like what they see. Now what?

Every page should have a clear, compelling "Call-to-Action" (CTA) that tells the user exactly what the next step is.

Its placement, color, design, and the very words you use can dramatically affect how many people actually click it.

🔔Come back every Monday for the next part in this series.

- Rich Keller

Ready to Improve Your User's Journey?

Designing a website that is both beautiful and effortlessly easy to use is an art form. Don't let a confusing layout or weak CTAs cost you customers. Contact Rich Keller at RichKeller.com. Let's craft a user experience that feels like a red-carpet welcome.